Some of our loan recipients had a new experience yesterday coding their jewelry. Why were they coding? A fellow in the chamber of commerce that had heard about our Export Facil endeavor was curious to help us out. As an export 'expert' and professor he offered one of his business students who was looking for an artisan group, the chance to work together with our women on a jewelry catalog. A win-win. Ever, our lucky business student gets to do his homework for international business class and the women get the chance to put their products into a catalog. Ever was asking the women sizes, prices, material costs - very detailed questions that our women hardly ever answer. It is good food for thought for them to put more detail into their jewelry. If they are thinking export in the future, they need to be able to answer those questions and much more. The coding represents the different models that the women make. Even if we don't go international with our sales - if the women can streamline and develop many replicas of the same model they can start to expand their businesses and enter into new, bigger markets. Don't worry U.S.A. - we have you in mind, depending on how the catalog turns out, we would love to send it to Austin, Texas and place orders!
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